Sick of clients expecting the world for pennies? It’s not bad luck—it’s a signal. The way you talk about what you do, how you present your offers, and how you move people through your sales process all play a role in the type of clients you attract.
The biggest misconception? That higher-paying clients come with time and experience.
Better clients don’t just appear—you have to be intentional about finding them.
In this solo episode, I’m sharing what’s worked for me and my clients when it comes to upgrading lead quality, filtering out people who aren’t the right fit, and making space for something better.
Click play to learn:
- Why raising your rates isn’t enough—and what to do instead
- The subtle ways your messaging might be attracting bargain hunters
- How to position yourself as a strategic partner, not an order taker
- The role your sales process plays in the quality of your clients
- What premium clients *actually* want (hint: it has nothing to do with deliverables)
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Resources
Episode 19. How to Create a Stand-Out Client Experience with Martine Cousineau Pouliot
59. 3 Shifts To Attract Higher-Quality Leads
I'm Megan, but you can call me Meg! I help women entrepreneurs build personalized, sustainable sales systems—so you can make more money and have fun doing it.
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